One of the founders of Memoto, Martin
Kaellstroem, lost both of his parents to cancer when he was a young adult. When this happened, he was inspired to create
a camera that would spontaneously capture the user’s life as it is being
lived. This small “life-logging camera”
is worn either clipped to your shirt collar, or around your neck on a
string. Every 30 seconds, a picture is
taken and there is no off button.
Essentially, it captures every ½ minute of a person’s life
.
Now in his late 30s, Mr. Kaellstroem
has said, “When you lose your parents, you realize that you don’t live
forever. It definitely affected me in my
entrepreneurship. I can’t wait until
later to fulfill my dreams; I have to live my dream now.” He states that
normally, people bring their cameras to special events to capture those around
them at their best. He stated, “You
don’t know in advance which moments will be important in the future. Perhaps you meet your future wife or witness
an accident or a crime. These are
pictures you might want to return to.”
But, will everyone accept that they will be filmed whenever they are
with a user of a life-logging camera?
This brings “Big Brother” and “The
Truman Show” to life. Mr. Kaellstroem
doesn’t see his camera as a breach to anyone’s privacy; he sees it as a
collection of memories. Personally, I
don’t see it that way. I would not want
to meet friends for lunch knowing that one of them is using a life-logging
camera. I’m a fairly private person and
I wouldn’t like knowing that someone has pictures of every 30 seconds of me as
I sat down with them for lunch or dinner.
It’s not that I have something to hide; it’s just that I don’t like
having my picture taken. To know that a
picture would be taken every 30 seconds would not make me happy at all.
This life-logging camera looks like an
iPod mini and gathers pictures automatically.
They are sorted by GPS location, time and lighting. Anyone using this camera can share the pictures
on Twitter, Facebook, or any other social media. Oskar Kalmaru, who is co-founder of Memoto,
likens the camera to a diary for those who are tech-savvy and who don’t have
the patience or discipline it takes to keep a written diary. He says, “I’ve failed several times when
trying to write a blog or travelogue.
Older relatives managed to keep a diary over 20 years, but it’s hard
with the routine.”
Mr. Kaellstroem tells us that “There
are two main types of users” of these cameras:
one type of user wants to save and organize their memories and will only
share them with a small group of close friends and family. The second type of user is the one who wants
to share these memories with the world through social media.
I don’t understand how this isn’t a
privacy breach. How can a camera that
doesn’t turn off NOT breach someone else’s privacy? If the person you are with, or a person
walking by you on the street is using a life-logging camera, whether you like
it or not, you are being immortalized in photos that can be shared with anyone. Imagine your worst moments being captured and
shared with the world. What about your
private moments? Not everyone needs to
make every life event, whether good or bad, a public display. Some people may not find it offensive to be
logged like this, but I would think twice about ever seeing a friend who would
use this device. I’d probably stick to
phone conversations. But then, can I
trust that my friend wouldn’t be recording those conversations?
Some may feel that these life-logging
cameras are no different than Google Glass, but there is a big difference: Google Glass can be turned off. Also, a person can actually see that a person
is wearing Google Glass, but some may mistake the life-logging camera for an
MP3 player. What is to prevent the user
from not disclosing the true purpose of the device he or she is wearing? Maybe that sounds paranoid, but, it really is
a possibility. Those at Memoto suggest
that the user be upfront about wearing the camera and the camera’s purpose before
meeting with someone, but knowing that not all people would welcome this
invasion of privacy, can we be sure that the true purpose will be shared?
It’s easy to avoid the invasion of
privacy of the life-logging cameras; you don’t meet with someone using
one. Invasion of privacy on the Internet
is a different story. You never know who
could be watching you. Privacy Partners
can help make your Internet surfing more private by hiding your IP address and
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